Producer Notes


Knowledge Transfer

Enhancing knowledge communications is the foundation of XLRQSTUDIOS mission. Products do not explain themselves, and organizations do not necessarily communicate the best aspects of their products and services to their respective markets. Subject matter experts proliferate each organization. In our opinion, the SME is the greatest company asset. However, SME expertise is sometimes a cryptic pool of unstructured information and not intrinsically packaged for organizational or market consumption. Most business leaders do not effectively harness the knowledge assets of their experts and thereby leave an enormous potential on the table.

The best training is simple and straight forward. Corporate training is the humble vehicle to bridge the gap between the latent asset base of SME material to both the internal organization and market channels that most benefit from accessing that knowledge. It starts with SME content capture, and proceeds through a well produced online digital training module. We understand that highly produced entertainment standards are seen as a panacea for audience assimilation of content and knowledge, but in fact, it is the nitty-gritty delivery of seamless presentations that produces the highest level of audience knowledge assimilation.

Every aspect of relevant SME knowledge is captured and developed in a manner designed to satisfy the training objectives. We call it Knowledge Transfer.


The Importance of Voice-Over Narration

00_00_01 @P Vert_053VO, or Voice-Over Narration, with eLearning modules at first seems somewhat arcane. What’s the big deal? Everyone has access to a microphone, everyone can read, and usually the webinar recording is more than adequate. All this is true until it isn’t true.

The highest effectiveness of an eLearning module occurs when there is syncopation between the voice-over narration, the visuals, and words on the screen. When everything is in synch, the viewer automatically becomes more open to the content. There is less reason to shut down, walk away, or not pay attention to the content.

Our premise of knowledge assimilation is that classes of content fit in stacked layers, one upon the other. Each layer is a modality, that is, information encoded in a medium for presentation to the viewer’s visual and auditory cognitive senses. In short, there are two modalities working in a training module: sight and sound. This includes the music bed, the narrator, images, bullets, text, and animations, providing the foundation of the training module. This explains our theory of how we see voice.



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